Trends to Watch - Enterprise Data Centers

Ovum explores how the globalization of markets, tempered by the need for data privacy in the cloud and a localized in-country data center in footpring in certain markets has driven the demand for third-party data colocation from a wider base of customers.


  • The industry-specific appeal is focused on telecommunications, financial services and content and digital media
  • The economic case for colocation includes customers' needs to prioritize capital expenditures
  • Enterprises must assess ceding ownership and control versus their long-term capex cost

The drivers behind the increasing demand for high-quality data center collocation space and connectivity are part technology, part industry-specific and part economic.

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