Whitepapers

  • Gartner Special Report: Hyperdigitization Creates Major Opportunity for IT Service Providers

    Hyperdigitization is the accelerated digitization of a large and growing sector of the world economy, the sector that is largely information-based. In a special report, Gartner explores how hyperdigitization is changing the IT landscape in the information-driven digital age.

  • Optimizing Internet Application Performance

    In today’s digital economy, performance can be a strategic differentiator for your company. Performance isn’t just about the speed of a site; availability and consistency are also important. Being able to deliver consistent, reliable service is fundamental to customer conversion and retention.

  • Equinix Key Trends in Financial Data Infrastructure

    Bringing together network providers, asset managers, brokerages, exchanges and trading platforms as well as market data and analytics providers, network-neutral data centers can dramatically lower the number and cost of high-speed interconnections.

  • Network Service Providers Leverage Partnership Models

    To provide a first look at the trends shaping network service provider strategy in 2010, Equinix surveyed attendees at the January Pacific Telecommunications Council 2010 Conference in Honolulu, Hawaii.

  • Europe Faces Green and Efficiency Tipping Point

    Customers of European data centers face growing demands for compliance with environmental standards and for greater energy efficiency. Equinix is helping them navigate the new requirements, and seize the opportunities to improve energy efficiency, refine their green IT credentials, and cut costs.

  • Enabling the Mobile Ecosystem

    To enable the mobile ecosystem to deliver high-performance, high-value, and clearly differentiated end-to-end mobile broadband solutions, the industry needs a more efficient, more scalable reference architecture that makes it easier, faster and less expensive to scale to meet demand.

  • The Data Center as Revenue Center

    The explosive growth in mobile, content, and cloud-based data traffic offers tremendous revenue opportunities for high margin retail services such as Ethernet and MPLS.

  • Connecting the Dots: Better Collaboration Among Industry Players will Address Customer Needs

    Continuing technology and connectivity investments in capital market infrastructure have set off a chain of events that will significantly alter the global trading landscape.

  • Rewriting the Rules for Financial Trading Infrastructure

    The technology arms race continues, as does the roller coaster ride of global financial markets. Yet the real revolution lies in distributed trading, a new globalized way to do business, being pioneered by the high frequency trading (HFT) community, but increasingly applied by all market participants. We call it next generation machine-to-machine e-commerce (M2M 2.0).

  • The Evolution of the Content and Digital Media Ecosystem

    The rapid growth in online media services brings with it opportunities for companies who can choose their colocation solution wisely - reducing cost, and improving latency and service performance.